AN AI OPERATING SYSTEM FOR HOME SERVICE

The AI
that sees your
whole business.

HSP unifies your CRM, QuickBooks, and field operations into one continuous picture — the pulse of your business, with intelligence powered by Claude. You don't open it. It comes to you.

MORNING PULSE · SAMPLE
07:00PULSE1
Morning brief ready — revenue, jobs, and outstanding AR at a glance
Read by Claude · delivered to your inbox
07:00FLAG3
Completed jobs with no invoice yet — surfaced for your review
Operations · before it slips through
07:00INTEL2
Cost-per-customer is trending up on one channel this week
Marketing signal · 7-day trend
THE PREMISE

You shouldn't have to log in to know the pulse of your business.
It should already be telling you — before you ever ask.

WHAT HSP ELIMINATES

Three things every home service business leaks money on. HSP brings all three into focus.

01
Revenue leaks.

Jobs completed and never invoiced. Production targets missed for weeks. Pricing gaps that compound silently — until quarter-end, when the deficit becomes someone else's emergency.

Caught.
every completed job that never got invoiced
02
Marketing waste.

You spend across Google, LSA, postcards, radius mailings — without a single view of which dollar bought which customer. The waste compounds quietly, and reallocation never happens.

Clear.
what each channel actually costs you, in one view
03
Operational friction.

Manual reordering. Spreadsheet PFP. Equipment maintenance tracked in someone's head. The owner becomes the integration layer — and the bottleneck.

Handled.
inventory, timesheets, and scorecards, tracked for you

Four layers.
Compounding.

Intelligence feeds Utility. Utility feeds the Assistant. The Assistant drives Automation. Automation improves the Intelligence data.

The longer it runs, the smarter it gets.

L15
IntelligenceLIVE
Continuous AI analysis across CRM, accounting, operations, and inventory.
I know what happened yesterday, what's trending wrong this week, and why — before I open a single app.
L26
UtilityLIVE
Structured capture for everything the CRM misses.
All the spreadsheets I was maintaining are now a live data feed into the AI.
L37
AssistantLIVE
A chief of staff that synthesizes every layer and answers in plain English.
It told me Marcus had three open damage cases AND the lowest completion rate before I thought to ask.
L48
AutomationCOMING SOON
Autonomous execution across your full stack.
It reordered the inventory, paused the underperforming campaign, flagged the missed invoice. I just approved.
AVAILABLE NOWLIVE

Running today. Not someday.

Every capability below is in the product right now — the operational backbone underneath the intelligence.

THE PULSE
Your whole business, one dashboard

Sales, operations, and finance views — your key numbers computed and refreshed every morning, so the state of the business is never a mystery.

INTELLIGENCE · CLAUDE
A written brief, not just charts

Claude reads your numbers, flags what changed, and explains why in plain English — then answers follow-up questions in a chat built on your own data.

INVENTORY
Inventory management

Stock levels, movements, and purchase orders in one place — with reorder recommendations that surface before you run out on a job.

FIELD
Technician start & end of day

Guided start-of-day and end-of-day checkouts keep the field and the office in sync — without chasing anyone for an update.

WORKFORCE
Time & PTO tracking

Timesheets and time-off requests captured and approved in the same system that runs your numbers — not a separate spreadsheet.

WORKFORCE
Technician scorecards

Per-technician performance — completion, on-time rate, revenue — so coaching conversations start from data instead of gut feel.

PAY
Pay-for-performance management

Model commission and incentive pay from the same data that drives your scorecards, so what you measure and what you pay finally line up.

INTEGRATIONS
CRM & QuickBooks Online

Connects to the CRM and accounting tools you already run on. No rip-and-replace, no new system for your team to learn.

ON THE ROADMAPCOMING SOON

Where HSP goes next. With your approval.

CUSTOMER ENGAGEMENT
Appointment reminders and follow-ups, written for you.
SOONDrafted by AI, sent on your approval. You stay in control.
MARKETING
Which ad dollar bought which customer — end to end.
SOONSpend-to-revenue attribution across every channel you run.
FINANCE
Profitability and cash flow, not just revenue.
SOONDeeper QuickBooks intelligence woven into every morning brief.
AUTOMATION
Missed invoices drafted, slow campaigns flagged, low stock reordered.
SOONThe Automation layer — nothing goes out without your sign-off.
BUILT BY A HOME SERVICE OPERATOR

Built by an operator.
Not a software vendor.
We've run the business too.

HSP was built by someone who runs a home service business — not by a vendor who's never dispatched a crew or chased an unpaid invoice. It connects to the tools you already use, so there's no integration project and no consultants.

PORTRAIT — FOUNDER · ON SITE
PRICING

Priced per location.
Free during early access.

PILOT
Free

For our early-access cohort.

+Full intelligence layer
+Up to 6 connected systems
+Daily brief · Slack + email
+Hands-on onboarding
OPERATOR
Let's talk

For multi-location home service businesses.

+All four layers
+Unlimited connections
+Automation as it ships
+Dedicated success manager
NETWORK
Custom

For franchise systems & multi-brand groups.

+Network-wide rollups
+Cross-location benchmarks
+White-glove onboarding
+Quarterly business review
EARLY ACCESS · NOW ENROLLING

The first
pilot is free.

GLOSSARY
PULSE
The daily snapshot of your business — key metrics computed and delivered to you every morning
INTEL
Intelligence signal surfaced by the HSP system (e.g., margin anomaly, channel underperformance)
FLAG
An item HSP surfaces for your attention (e.g., a completed job with no invoice yet)
LSA
Local Service Ads — Google's pay-per-lead ad product for home service businesses
L1
Intelligence layer — surfaces what's happening across the business
L2
Utility layer — operational tooling on top of intelligence
L3
Assistant layer — conversational interface for owners + managers
L4
Automation layer — actions executed with your approval (on the roadmap)
PFP
Pay-for-Performance — variable compensation tied to measurable outcomes